How to sell car led headlight bulbs online: Amazon, Ebay, Shopify,Aliexpress, Mercado?

How to sell car led headlight bulbs
online: Amazon, Ebay, Shopify,Aliexpress, Mercado?
 
General Review of our V15 car led headlight bulb
1: Keywords for the online marketing: car led headlight bulbs
 
2: Structure: This LED car headlight bulb adopts an all-aluminum design. The aluminum material is 6063 high thermal conductivity aluminum. The aluminum parts are formed by lathes. The thermal conductivity of all aluminum parts reaches 2.5, and the external drive is used.
 
3: Chip: this LED car headlight bulb uses Sanan A-class integrated 3570 6*45LM chip, the color temperature is 6000K white, each lamp has a total of 12 core beads, single-chip double-stick lamp beads, the light type is concentrated and the paving effect is good, the chip The lighting angle is 360° without dead angle. The rated power of each lamp bead is 2.5W, the product is 30W, and the luminous efficiency of the LED chip is 1W=120LM.
 
4: Fan: This LED car headlight bulb uses its own bracket hydraulic fan with a speed of 12000r/min. As the core cooling component of the whole lamp, the fan is IP67 waterproof, which can withstand short-term water ingress and long-term humidity, but cannot resist the entanglement of debris, hair, plastic bags and other debris, so be sure to remind users when selling Cover the headlight dust cover to ensure the service life of the LED headlight.
 
5: Design Concept :This LED car headlight bulb uses a single copper plate with a chip and double-stick lamp beads to ensure the light type gathering. Every two chips fill light 180°, 360° light without dead angle. When installing, due to the difference in the structure of the reflector of different headlights, the installation angle should be fine-tuned before using the spring to fix the bulb to obtain the most satisfactory condensing effect.
 
6: General: This LED car headlight bulb conforms to the mainstream trend of the current market, is cost-effective, and is suitable for 95% of models. Each bulb has a power of 30W and a luminous flux of 4500LM. The unique sandwich panel structure solves the problem of astigmatism, which not only saves costs, but also significantly improves product performance.

7: When designing this product, it was taken into account that when the end customer installs and uses, some models will reach the headlight dust cover because the base is too long, so that the dust cover cannot be smoothly installed in place, affecting the service life and customer experience. , This product has learned from the previous lessons, while ensuring the stability of the heat dissipation capacity, the length of the base is reduced to 15mm, which is regarded as the shortest and most capable LED car headlight bulb in the industry.

 
 
 
Market analysis and sales skills

1. Industry analysis: Advantages and disadvantages of halogen lamps, HID xenon lamps, and LED headlights  

 
The advantage of halogen lamps is that the price is low, but the brightness is low, not durable, and wastes electricity.
 
The advantage of HID xenon lamps is high brightness, but the high starting voltage requires the vibrator to excite ultra-high voltage, which will damage the battery and circuit, and needs to use a lens to focus the light. In many places in Europe and the United States, the law has prohibited the installation of xenon lamps in automobiles. The reason Too bright can cause traffic accidents and is not environmentally friendly.
 
The brightness of the LED light is between the two, and it is extremely durable, saves electricity and fuel, and the strobe does not affect the service life. Now it is being widely promoted in developed countries such as Europe and the United States, and it is currently a new trend of automobile headlights. Of course, LED lights also have shortcomings, that is, serious heat generation, so good technology is needed to dissipate heat, otherwise there will be light decay, brightness will decrease as the temperature rises, or even burn the lamp.
 
 
 

2. Sales and stock suggestions of car LED headlight bulbs.

Domestic e-commerce: Based on the current market situation analysis, it is the best way for e-commerce to make special links for special cars. Make a link to a hot-selling model. The owner needs to provide the year to find the corresponding high and low beam model. The special models for special cars captures the psychology of customers, but a certain amount of investment is required in the early stage to increase the sales volume of the link exposure.
 
 
The above is the headlight model and model adapter table that some well-selling sellers on ebay are equipped with. This adapter table is helpful for the sales of car LED headlight bulbs. On the eBay platform, the adaptation table can be used with eBay's background management software PA (PushAuction) : by importing the product number of the seller who has published the adaptation table to get it, but it is not complete, it is best to add supplements manually.
 
 
 
3: Market size of car led headlight bulbs
According to some information from the United States, the current data analysis of car ownership in the United States:
Top 10 U.S. car ownership manufacturers:
1^st : General Motors
2^nd : Ford FORD
3^rd : Toyota TOYOTA
4^th : Daimler.Chrysler
5^th : HONDA
6^th : NISSAN
7^th: Hyundai
8^{th :} VOLKSWAGEN
9^th : BMW
10^th : KIA
 

brand	car model	Ownership	Year	low beam	high beam	fog lights
FORD	F150 Raptor pickup	3.4%	2003-2008	H4	H4	H8
Chevrolet	Silverado pickup	3.0%	2008 2011	unknown	unknown	unknown
HONDA	Accord car	2.6%	1998-2002 2003-2013 2014 2015	9006 9006 9005 H11	9005 9005 H11 9005	H3 H11 H8 H11
TOYOTA	Camry car	2.3%	2006-2015	H11	9005	H11
HONDA	Civic car	2.1%	1999-2002 2006-2011 2012-2016	H7 9006 H11	H1 9005 9005	unknown H11 H11
TOYOTA	Corolla car	1.7%	2007-2010 2011-2013 2014-2015 2016	9006 9006 H11 9006	9005 9005 9005 9005	H3 H11 H11 H11
FORD	Explorer SUV	1.4%	2001-2010 2011-2015 2016	unknown H4 H15	9005 H4 H15	H11 H11 H11
NISSAN	ALTIMA North American Teana car	1.4%	2004-2006 2007-2010 2011-2015	H7 H11 H11	H7 H7 H9	H3 H11 H11
Chrysler Dodge	Ram1500 ram pickup	1.3%	2004-2011	9004	9004	unknown
FORD	Ranger pickup	1.2%	1999-2008	H4	H4	unknown
FORD	F250	1.2%	1999	unknown	unknown	unknown
GM	GMT-400	1.2%	1994	unknown	unknown	unknown
Chrysler JEEP	Grand - Cherokee Big	1.1%	2013-2015	D1S	D1S	PSX24W
Chevrolet	IMPALA car	1.1%	2000-2012	9006	9005	unknown
HONDA	CR-V SUV	1.1%	2005-2006 2007-2011 2012-2013 2014-2015	H1 H1 H11 H7	H1 9005 9005 9005	H13 H11 H11 H11
FORD	TAURUS car	1.0%	1999-2006	unknown	unknown	unknown
Chevrolet	Malibu	1.0%	2000-2009 2010-2014	9006 H7	9006 H1	unknown H10
FORD	Focus Fox	1.0%	2004-2008 2009-2015	H7 H7	H1 H1	H8 H11
FORD	Escape SUV	1.0%	2013-2015	H7	9005	H10

 
Top 30 New Model Sales Ranking Corresponding to Headlight Models

brand	car model	Year	low beam	high beam	fog lights
TOYOTA	Camry car	2006-2015	H11	9005	H11
HONDA	Accord car	1998-2002 2003-2013 2014 2015	9006 9006 9005 H11	9005 9005 H11 9005	H3 H11 H8 H11
HONDA	Civic car	1999-2002 2006-2011 2012-2016	H7 9006 H11	H1 9005 9005	unknown H11 H11
FORD	F150 Raptor pickup	2003-2008	H4	H4	H8
Chevrolet	Silverado pickup	2008 2011	unknown	unknown	unknown
TOYOTA	Corolla car	2007-2010 2011-2013 2014-2015 2016	9006 9006 H11 9006	9005 9005 9005 9005	H3 H11 H11 H11
FORD	Fusion North America Mondeo car	2003-2010 2011-2012 2013-2015	H7 H7 H7	H1 H1 H7	H3 H8 H11
NISSAN	ALTIMA North American Teana car	2004-2006 2007-2010 2011-2015	H7 H11 H11	H7 H7 H9	H3 H11 H11
FORD	Escape SUV	2013-2015	H7	9005	H10
HONDA	CR-V SUV	2005-2006 2007-2011 2012-2013 2014-2015	H1 H1 H11 H7	H1 9005 9005 9005	H13 H11 H11 H11
FORD	Focus	2004-2008 2009-2015	H7 H7	H1 H1	H8 H11
Chevrolet	Cruze	2009-2014 2015-2016	H4 H7	H4 H1	H8 H11
Chevrolet	Equinox	unknown	unknown	unknown	unknown
Fiat	1500	unknown	unknown	unknown	unknown
Hyundai	Sonata	2003-2009 2010-2014 2015	H7 H7 H7	H1 H7 9005	881 881 881
FORD	F250	unknown	unknown	unknown	unknown
Chevrole	Malibu	2000-2009 2010-2014	9006 H7	9006 H1	unknown H10
TOYOTA	RAV4 SUV	2009-2014 2015-2016	H11 9005	9005 9005	H11 H16
Hyundai	Avante	2012-2014 2015 2016	H7 H7 H7	H1 H7 H1	881 H11 H11
FORD	Explorer SUV	2001-2010 2011-2015 2016	unknown H4 H15	9005 H4 H15	H11 H11 H11
TOYOTA	Prius	2005-2007 2012-2013	H4 H11	H4 9005	H3 H16
NISSAN	Rogue Qijun	2004-2007 2008-2011 2012-2013 2014-2015	D2R H4 H11 H11	H1 H4 H1 H9	H11 H11 H8 H11
Volkswagen	Jetta	2002 2003-2009 2010-2012 2013-2015	H1 H4 H7 H4	H1 H4 H1 H4	H3 H3 9006 9006
Hyundai KIA	OPTIMA	2004-2006 2008-2011	H7 H7	H1 H7	880 880
Chevrolet	IMPALA car	2000-2012	9006	9005	unknown
TOYOTA	TACOMA	unknown	unknown	unknown	unknown
FORD	EDGE	2011-2013 2015	9012 H7	9012 H7	H11 H11

 
 
Listing suggesstion: Amazon, Ebay, Shopify,Aliexpress, Mercado
At present, most sellers on Amazon, Ebay, AliExpress, Amazon and other platforms will falsely list car led headlight bulbs parameters and lumen values, because few buyers have professional equipment to test actual parameters. Therefore, I suggest that the product listing keywords can be written as 120W, 12000LM to attract traffic and buyers to place orders.
 
 
There are 12 models of this V15.
880/881/H27, 9004/HB1, 9005/H10/HB3/9140/9145, 9006/HB4/9012, 9007/HB5, H1/P145S, H3/PK225, H4/HB2/9003, H7, H11/H8/ H9, H13/9008, H16/5202
 
According to Tsialee’s shipment data, it is recommended to list these headlight models to get the largest sales volume:
880:9004:9005:9006:9007:H1:H3:H4:H7:H11:H13:H16
The recommended quantity ratio is      1 :    2 :     3 :     4 :     3 :   3 :  1 :  3 :  3 :   4 :    2 :    1
2. Some sales and after-sales problems need to be solved
Buyers will mainly ask about decoding problems such as the model year model of their own car, the power, luminous flux (brightness), and the non-switching of high and low beams. Installation problem
2.1 Adapted model of car led headlamp bulbs
Solution 1: It is recommended that guests check the information on their home country website forum to determine the required model of their car.
Solution 2: Let the guests open the hood of their car to see that the matching model is marked on the original headlight assembly.
Solution 3: Search for the LED headlight kit on ebay.com on the eBay US site, and query according to the model adaptation system.
 
 
 
 
 
 
Solution 4: Search for LED headlight kit in the Automotive parts category through Amazon US, amazon.com, and query according to the model adaptation system
 
Solution 5 (For some domestic joint venture cars, the information may be different from imported cars): According to the model and year provided by the seller, use the professional mobile APP.
 
Method 6 Foreign professional websites:http://www.xenondepot.com/cars-trucks-vans-lighting-by-year-s/2001.htm
 
2.2 Power and Brightness of automobile led headlight bulbs
The parameters of this LED headlight bulb are written with a rated power of 40W. In order to protect the stability and life of the LED headlight, the actual power will be slightly lower by about 20%. The luminous flux generated by 1 watt of power is about 120LM.
 
2.3 The far and near beams do not switch and decode
Most car led headlight bulb models can be installed directly without decoding, but some German cars and high-end Ford cars require an external decoder (such as Audi Q7-2015), otherwise there will be problems such as circuit failure, failure of far and near beam switching, etc. In this case, we will install a dedicated decoder for special cars. In addition, the problem of not switching between the far and near beams may also be a problem of the wrong model. For example, the appearance of 9004 and 9007 are exactly the same, but the positive and negative poles of the plug are exchanged, so some models cannot automatically adjust the positive and negative poles, which will cause the far and near beams to not switch.
 
2.4 Not spotlight
During installation of the auto led headlamp bulbs, due to the difference in the structure of the reflector cup for different headlights, it is recommended that customers should fine-tune the installation angle before using the spring (without spring) to fix the bulb to obtain the most satisfactory focusing effect.
 
2.5 The rear base is against the dust cover
A small number of compact car headlight assemblies are designed to be very small. For example, some small cars of H1\H3 may not be able to install them.
Buyers are advised to go to a nearby auto parts store to buy a pair of modified headlight dust covers to increase the telescopic distance of the dust covers, or sell a pair of dust covers to buyers.
 
 
 
3: Current online listing problems and solutions:
 
3.1  Models do not fit
Amazon Listing of car led headlight bulbs
 
 
 
Analysis:
It is very likely that the customer bought the wrong model. A few data in Amazon's background database may be inaccurate. The customer searches for the corresponding light bulb according to the model year and cannot install it.
Solution: try to contact the customer, ask the customer's model and year, confirm on the professional platform website whether the customer bought the wrong product and correct the replacement.
 
Solution: How to find the compatible car led headlight bulb models:
Solution 1: It is recommended that guests check the information on their home country website forum to determine the required model of their car.
Solution 2: Let the guests open the hood of their car to see that the matching model is marked on the original headlight assembly.
Solution 3:Foreign professional websites:http://www.xenondepot.com/cars-trucks-vans-lighting-by-year-s/2001.htm
 
 
 
 
 
 
Solution 4: Search for LED headlight kit in the Automotive parts category through Amazon US, amazon.com, and query according to the model adaptation system
 
Solution 5 (For some domestic joint venture cars, the information may be different from imported cars): According to the model and year provided by the seller, use the mobile APP.
Solution 6: Search for LED headlight kit on ebay.com on eBay USA, and query according to the model adaptation system.
3.2 Wrong installation
Amazon listing and review
 
 
 
 
Analysis: The socket is damaged, it may be that the three corners of the socket are pressed and crushed by the dislocation when the buyer installs it, or it may be that the socket is not hard enough to withstand too much force. Or because the rubber ring on the socket is too high and requires a lot of force, so the socket is crushed
Solution: Contact the buyer, reissue one, and ask if the rubber ring of the deck is too high. If it is because of the rubber ring problem, let the buyer remove the rubber ring of the original lamp and replace it on the LED. .
 
3.3  Bracket size difference
Amazon listing and review
 
 
 
Analysis: The pin position of the lamp plug is not accurate, and it does not match the original car socket. Because the pins of the plug are thin metal pins, they may be deformed during packaging, transportation or installation. At this time, it may cause the pair to not be plugged into the socket.
Solution: Try to contact the customer, it is best to suggest that the customer check the pin position by hand or clamps. If communication is difficult or the customer is emotionally unstable, it is best to return the product directly to avoid bad reviews.
 
3.4 Anti dust cover problems:
Amazon listing and review
 
 
 
Analysis: The three types of typical H1/H4/H7 caused the radiator to stand up against the dust cover and the dust cover could not be covered
 
Solution:
Solution 1: It is recommended that guests cut a round hole the same size as the radiator on the dust cover to extend the radiator.
 
Solution 2: Buyers can be advised to go to a nearby auto parts store or online shopping platform to purchase a pair of modified headlights with a universal extended waterproof cover to increase the retractable distance of the dust cover.
 
3.5 Wrong installation
Amazon listing and review
 
 
 
Analysis and Solution:
1: The installation is not fixed, the reason is probably that the spring is not stuck during installation, resulting in the focal length not being fixed.
Solution: guide the guests to absorb the installation experience of the other one, and fix the lamp.

2. The color temperature of the bulb is wrong, and it emits blue light. It may be because the surface of the lamp bead is installed or the phosphor powder is scratched by the fingernail, causing the color temperature to change from white to blue.

Solution: Reissue one to the guest to avoid bad reviews.
 
3.6 Fan problem
Amazon listing and review
 
 
 
Analysis:Fan noise may be caused by the fan stuck, or the problem of the fan itself, resulting in slow speed, heat can not be dissipated, and the lamp bead is burned out.
Solution: Give the customer a replacement. Avoid bad reviews